Synthesia accelerates global expansion as enterprise contracts triple

The AI video platform trusted by 90% of the Fortune 100 expands into Austin, Berlin, Paris and Zurich and plans to grow headcount by 70%

LONDON and NEW YORK, April 21, 2026 — Synthesia, the world’s leading AI video platform for business, today announced the opening of new offices in Austin, and Berlin, alongside an expanded presence in Paris and Zurich, as enterprise adoption of AI video continues to accelerate globally. The company has tripled its contracts over $100,000 in the last 12 months and has a Net Revenue Retention rate of more than 140%. The expansion follows Synthesia's $200 million Series E raise at a $4 billion valuation in January 2026.

Synthesia is expanding its global footprint to support growing demand from enterprise customers. The company is scaling its teams across go-to-market and customer success functions, with plans to increase global headcount by more than 70% in 2026.

“This expansion is about putting our team closer to our customers and the talent markets where we want to grow,” said Laura Gonzalez, chief of staff and head of people, Synthesia. “We’re hiring across go-to-market and customer success in every new market, and the caliber of people we’re attracting reflects how seriously the businesses are taking AI video right now.” 

Expanding into key enterprise markets
The new US office in Austin expands Synthesia’s presence beyond its New York hub into one of the country's fastest-growing enterprise technology markets.

“Austin has built one of the most dynamic technology ecosystems in the world, and Synthesia's decision to put down roots here reflects the strength of our innovation sector and our talent base,” said Kirk Watson, Mayor, Austin. “We want Austin to be the city where the next generation of tech companies builds, hires, and scales, and we're glad to welcome Synthesia to the community.”

In Europe, the Paris presence and Berlin office reflect Synthesia’s deepening footprint among major French and German enterprises, its top two markets in the European Union. The expanded Zurich hub also supports the company’s DACH business, its third-largest market by ARR globally: Synthesia counts 95% of the DAX 40 among its customer base, including SAP and Merck KGaA. In support of this growth, Synthesia is investing more than $25 million in new offices and local expansion across the United States and Europe in 2026.

How enterprises are using Synthesia
Customers including Merck, Nexity and Mondelez International rely on Synthesia to train distributed workforces at scale, accelerate onboarding and compliance, localize content for global markets, and transform how knowledge flows through their organizations. 

The growing adoption of AI video among enterprises is reflected in customer outcomes. Magali Pafundi, Head of Business Applications Training at Nexity’s IT Department, said: “At Nexity, Synthesia has become a key enabler for producing video quickly and easily. It’s a practical tool that fits seamlessly into our workflows. It has significantly reduced our production timelines - from several weeks to just a few days. The opening of a French hub is excellent news and will help support local teams while reinforcing Synthesia’s role as a catalyst for innovation.” 

Synthesia’s responsible AI governance is central to its enterprise value proposition, backed by global standards such as ISO 42001, ISO 27001 and ISO 27701, Synthesia gives enterprise customers clear governance over how its products and features are used and managed within their organizations.

About Synthesia
Synthesia is the world’s leading AI video platform for business, used by over 90% of the Fortune 100. Founded in 2017, the company is headquartered in London, with offices across Europe and the US. As AI continues to shape the way we live and work, Synthesia develops products to enhance visual communication and enterprise skill development, helping people work better and stay at the center of successful organizations.

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