Frequently asked questions

What is a custom avatar?
Synthesia custom avatar is a digital, but photo-realistic representation of a human. These custom avatars can be used to create business videos with Synthesia. You can create a custom avatar of yourself or a team member for example (with explicit consent of the person).

Once your custom avatar is created, it will appear among our built-in avatars in Synthesia STUDIO. Then you can use it in your videos. You simply define the video script you want the person to speak, set the rest of the video, and generate the video.

You can see an example case study here.
How much does a custom avatar cost?
Custom avatar is an add-on to Synthesia subscription and it costs $1000/year per avatar.
How long does it take to make a custom avatar?
It currently takes about 10-15 minutes of video recording in front of a green screen. After you’ve submitted the footage to our team and paid for the custom avatar, you’ll receive your custom avatar on your Synthesia account within 10 days.

You can find instructions for how to shoot a custom avatar here.
Can we use existing videos or images to create a custom avatar?
No. To create a custom avatar, you need to make a special video recording and use the Synthesia custom avatar script. The process takes about 10-15 minutes.

You can find instructions for how to shoot a custom avatar
Do you have some examples of custom avatars?
Most custom avatars are used for internal purposes by our business customers, but you can see a case study with a company that uses their custom avatar for training videos here.
How do I make a video footage for a custom avatar?
We've prepared the instructions here.
Do you recommend any studios for shooting a custom avatar?
Yes! We've prepared a selection of certified studios that you can find here.
Will the custom avatar have my voice?
When creating your custom avatar you can choose to clone your voice as well. This is an additional process and requires some extra steps. Please note that the custom AI avatar and voice are a paid add-on to the Synthesia Enterprise plan.
Isn’t this technology dangerous? Can I make an avatar of everyone?
No, you can't create a custom avatar of someone. Creating a new custom avatar requires explicit consent from the person to be made the avatar and our team manually checks and processes all custom avatar video footage. Moreover, existing images or video footage can't be used for creating custom avatars - our custom avatar creation requires about 10-15 minutes of dedicated video recording (as described above).

This means that it is impossible to impersonate a celebrity or a politician. You can read more about our ethics policy

Even more curious about the implications of this technology? Watch a webinar discussion with Nina Schick, international speaker and deepfake expert, and our CEO Victor Riparbelli

See a case study with custom avatars

Cyber Inc. creates learning videos in 6 languages using their customer AI video avatar.

  • Unique brand style with custom avatar
  • Videos can be done in minutes
  • Quick internationalization
Read the case study