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Nurturing Healthy Drive

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Sales training: Learn how to create healthy competition in sales teams.

Discover how to balance healthy competition in sales teams, fostering growth and unity at FortInsure.

Video script

Welcome, FortInsure Sales Leadership Team! I'm Liam Green from Learning & Development. Today, we delve into the art of fostering and maintaining healthy competition within our sales team.

In our industry, competition is the heartbeat of sales. It’s what fuels passion, drive, and results. But as leaders, our role is pivotal in ensuring this competition cultivates growth, collaboration, and a sense of team unity.

Healthy competition drives ambition, spurs innovation, and raises our collective bar. Unchecked competition, however, can breed mistrust and create silos.

Let's consider two of our sales representatives, Anna and Raj.

In a well-nurtured competitive environment, Anna and Raj work to outperform their own past records, while simultaneously exchanging best practices and market insights.

But if competition veers off the track, they might end up hiding leads from each other, or worse, delivering incorrect information, damaging FortInsure's reputation.

As leaders, encourage your teams to share successes and learnings. This not only promotes mutual respect but also accelerates team growth.

Introduce team-based targets and incentives alongside individual goals. This ensures that while individual brilliance shines, collective team growth remains a priority.

Remember, healthy competition is about making the pie bigger for everyone, not just taking a bigger slice for oneself. Let's champion an environment where every team member feels like a valuable piece of the FortInsure puzzle.

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