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Video script

Welcome to Value Selling Fundamentals. In this video, you’ll learn the key aspects of the art of value selling through three core concepts:

  1. Identifying Value: Learn to see through your customers' eyes and recognize what truly matters to them.
  2. Articulating the Value: Gain the skills to communicate how your products align precisely with their needs.
  3. Delivering Value: Discover how to consistently provide value, ensuring your customers feel the benefits tangibly.


full course playlist