Update

New Video Analytics is here

Check updated Video Analytics. Quickly understand how your videos perform—right inside Synthesia.

See what Synthesia can do for you

See all updates

Check updated Video Analytics. Quickly understand how your videos perform—right inside Synthesia.

What's new

Track key metrics: total views, unique views, impressions, total watch time, and average watch time.

See performance trends by day, week, month, or year for each video version.

Metrics

  • Total views: How many times the video was played.
  • Unique views: How many different viewers played the video.
  • Impressions: How many times viewers saw your video available to play.
  • View rate: Percentage of impressions that turned into views.
  • Total watch time: Total time spent watching your video.
  • Avg. watch time: Average viewing duration per viewer.

Why it's cool

Understand exactly how viewers engage, see what resonates with your audience, and what's working—no more guessing or external tools needed.

How to use

  • Go to any published video and click Analytics.
  • Select your preferred timeframe—daily, weekly, monthly, or yearly.
  • Review total views, unique views, impressions, and watch-time trends to optimize your content immediately.
New Feature

Create on-brand videos with Brand Kit 2.0

Set a default Brand Kit, and we'll apply your colors, fonts, logos, and avatars automatically—so every new video starts on brand.

8/29/24
Avatars

11 new expressive AI avatars

We know you've been waiting for this — 11 new expressive avatars are already available.

8/14/24
Improvement

Edit faster with GIFs, Direct Cut, and Shortcuts

Add Giphy GIFs, speed up scene transitions with Direct Cut, and use keyboard shortcuts to make common edits faster—so you can polish videos in less time.

7/22/24