Use editable promo video templates
Create captivating promo videos with minimal effort and no video editing tools. Simply use one of our fully-customizable promo video templates.
- 60+ promo video templates
- Fully customizable
Customize for all social media platforms
Make promo videos for marketing campaigns across various social media platforms using our handy aspect-ratio feature.
- Preset aspect ratios for social media
- Optional auto subtitles
- Perfect for YouTube, IG, TikTok
Choose from millions of stock assets
Add stock video clips, images, animations and music. Or upload your own assets, like logo, photos, video footage or audio.
- Handy search function
- Customize assets as needed
- Images, videos, music, animations included
Increase brand awareness
Easily create an engaging promo video or product launch video with your brand assets to increase your brand awareness and captivate your audience.
- Upload brand assets
- Use a custom brand avatar
- Use across all channels
Creating promo videos has never been easier. With Synthesia, you can make your own promo video online in minutes by simply typing in text into our promo video maker.
Make your promo videos more engaging by using realistic AI video avatars. Choose from 140+ stock avatars, or generate a custom one of yourself for video ads.
Create professional voiceovers for your promo videos in seconds. Simply type in your text, and our text-to-speech engine will generate the voiceover.
Start by using a promo video template, use an AI script generator or create a video from scratch.
Customize the video template by adding stock or own logo, video clips, photos, and music. You can also add an AI avatar or yourself to personalize it even more.
Paste in your promo video script to generate auto-voiceovers in 130+ languages. No need to record your voiceover separately. You can also add auto-subtitles for accessibility.
Download your promotional videos directly to your computer and upload to your website, Facebook, Instagram, YouTube, Twitter, and other platforms.
Got questions about promo videos?
What is a promo video?
A promotional video or promo video (sometimes referred to as 'product video') is a short video made to promote a product, business, brand, or a service.
Unlike explainer videos, which are used to shortly describe the features and benefits of a product or service, promo videos serve almost as a teaser. They are designed to attract the attention of the audience.
How do you make a promo video?
The steps to creating a promo video are dependent on the type of tool you're using. If you're outsourcing the process to a traditional video production business, then all you can really do is brainstorm some ideas for the video and outline the budget and deadline.
However, if you want to take video creation into your own hands and use an online promo video maker, here are the steps you need to take:
- Come up with the idea and script. Use a storyboard template or a notebook with a pen to outline the structure of the video and the phrases you want to include.
- Use an online promo video maker like Synthesia to create and customize your videos.
- Spread the word. Make sure your promos are seen by your customers - post on social media, include videos in email marketing or other channels you use for brand promotion.
How do I create a promotional video for my website?
To create a promotional video, log in to Synthesia's video editor. Select a promotional video template or start from scratch. Customize your chosen template with stock elements, your logo, video clips, photographs, and music, and consider incorporating an AI avatar or yourself for a personal touch.
Input your promo script to automatically generate a voiceover in over 130 languages, eliminating the need for separate recordings. Once done, download the video and share it across various platforms such as your website, Facebook, Instagram, YouTube, Twitter, etc.
How much does it cost to create a promo video?
If you're using a traditional video production business, a minute of video can cost on average between $1000 and $5000. However, by using a tool like Synthesia, the starting price comes down to $29/month.
How can I make a promo video for free?
How do you make an engaging promo video?
To make an engaging promo video, start with a compelling story or message that resonates with your target audience. Combine this with high-quality visuals, including captivating footage, animations, and graphics, and complement these with a memorable soundtrack.
Personalize the content to reflect your brand's unique identity and voice, ensuring it remains concise and direct to maintain viewer interest.
Incorporate a clear call-to-action, encouraging viewers to take the desired step, and ensure that the overall production quality is polished and professional, making use of transitions, effects, and pacing to keep the audience hooked.
Can I use my promo videos for ads?
If you've created a video with a stock avatar in Synthesia, you cannot use it for any form of paid promo/advertising.
However, the video licence restrictions are not applicable for videos with custom avatars and you can use the videos according to the agreements you have made with the person who's avatar you are using.