#1 AI video creation platform

Create a product video in minutes

Product videos made in just a few clicks? With Synthesia you can say goodbye to cameras, microphones, and actors and create product videos in minutes by simply typing in text.

  • Create product videos from text
  • Communicate in 120+ languages
  • No video editing software required

No credit card required

Trusted by over 50,000 companies of all sizes

Main features

Product video production, simplified

Using these handy features you can create and personalize your product launch video in minutes.

Make a product demo video in minutes

Creating a product launch video shouldn't cost a fortune and take weeks to produce. Creating a video for your business now only takes an internet connection and a few minutes of your time.

Reach potential customers in 120+ languages

Break the language barrier and reach your target audience with a short video in their native language. More than 120 languages available.

Showcase your product with AI video presenters

Demonstrate your product or service with AI video avatars for increased engagement. Choose among 160+ AI avatars or create your own.

Edit videos on demand

Need a different version of your video? Whether you choose templates to simplify the video creation process or make video clips from scratch, Synthesia allows you to make edits quickly and on demand.

Large collection of templates and stock footage

Create the best product videos by using our video templates, and adding visual assets and music to make your brand stand out. We've simplified the creative process for you, but you are free to customize your videos as much as you want.

Product tips and sales support

We've made a complex product simple to use and understand with our 'Tips & Tricks' articles and how-to videos. Our sales and customer support team is ready to guide you if you wish to use Synthesia for more complex use cases.

New video tools added regularly

We listen to what our customers have to say and constantly add new features and capabilities to Synthesia.

get started

How to Make Product Videos In 3 Easy Steps

Step 1. Choose an AI avatar

Browse our collection of AI video avatars or create a custom avatar of yourself or a team member.

Step 2. Paste your text

Just paste in your product video script in any of our supported languages. No voice overs needed.

Step 3. Generate text

Your product video will be created in just a few minutes. Translate, download or stream it after.

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See why people like you choose Synthesia

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Faster video creation

"Synthesia’s AI voiceovers sold me instantly. They give us the ability to pivot and create video content much faster than before"

Ann Stutler
Senior Manager of Training & Learning at Division Maintenance Group
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No actors - no costs

"Relying on external agencies and hiring voiceover actors in multiple language was extremely costly. So it would either mean stretching the budget or no video at all."

Jason Etherington
Global L&D Sales Learning Strategy Manager at Xerox
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Speed, simplicity and ease

"We can record anytime and anywhere with greater speed, simplicity, and ease. It not only optimizes work schedules but also increases productivity and benefits the quality of our educational materials."

Pedro da Silva
Global Educational Services Manager at Fiery

Have questions about making product videos? Find answers here

What is a product video?

A product video is a short video that showcases a particular product. These videos can be used to promote a new product, or to give viewers an in-depth look at how the product works.

Product videos are commonly used by a brand or business to promote their product to potential customers through social channels and on the company website.

How do you make a product video?

Making videos involves a few steps, and includes pre-production, production, and post-production. In simple terms, it comes down to these steps:

  1. Planning. This includes coming up with the idea and theme of the video, figuring out the needed tools and assets, coming up with the script, etc.
  2. Production involves filming the actual videos, or making the videos in an online video maker.
  3. Editing is where you take time to watch the video and make necessary adjustments - cut bad scenes, add music and transitions, add any text overlay. If you're using an online tool to make videos, the editing and production processes take place simultaneously.
  4. Distribution. This is where you publish and share your video. Choose a medium where you know people will watch - your website, your social media, newsletters, etc.

What should be included in a product video?

A great product video should include these 4 key elements:

  1. A problem and how the product solves that problem
  2. A value proposition to a potential user
  3. Brand assets, like logo, images, and signature music
  4. A call to action at the end

How can I make a product video at home?

By using a video maker like Synthesia!

Synthesia eliminates the need to hire a production agency or buy expensive equipment to film videos. The whole process of creating videos with presenters takes place online, in your browser.