← Back to Glossary

Informational Video

An informational video is a video that provides information about a specific product, service, or topic.

What is an informational video?

An informational video is a video that provides information about a specific product, service, or topic.

Informational videos can be used to educate customers about a product or service, provide updates on company initiatives or policies, or inform the public about important issues or events.

What should be included in an informational video?

An informational video should include a clear explanation of the topic, examples, and a call-to-action for viewers.

Further reading

How to Make an Informational Video With No Editing Experience

Are you looking for how to make a good informational video, but have no idea where to begin? Read this post for beginner-friendly step-by-step instructions. ->

8 Informational Video Ideas You Can Recreate

Use these 8 informational video ideas to get your creative juices flowing. Editable templates & examples included.

8 Science-Based Tips for Making Effective Educational Videos

Learn how to make effective educational videos by defining objectives · combining visuals · adding interaction · providing custom feedback · and more.

Related terms

Educational Video

An educational video is a video that is designed to teach viewers about a specific subject or topic.

Instructional Video

An instructional video is a video that provides step-by-step instructions on how to perform a specific task or complete a project.

Training Video

A training video is a type of video that is used to train employees or customers on how to do something.

Start saving 80% of your time and budget today!