How To Create Effective Customer Onboarding Videos
This guide’s tips and tricks show you how to make effective customer onboarding videos.
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Customer Onboarding Video
A customer onboarding video is a short video that is shown to new customers or clients in order to help them understand your product or service.
What is an onboarding video?
A customer onboarding video is a short video that is shown to new customers or clients in order to help them understand your product or service.
Typically, these videos are between 2-5 minutes long and include an overview of what your company does, how your product or service works, and what customers can expect.
What should be included in a customer onboarding video?
Here are a few things to keep in mind as you develop your customer onboarding video:
- First, focus on the benefits of your product or service. Why should the customer use it? What problem does it solve? Answering these questions will help you to create a compelling sales pitch.
- Next, walk the customer through the key features of your product or service. What does it do? How does it work? What are its most important features? Be sure to include a demo so that customers can see the product in action.
- Finally, explain what the customer can expect after they've used your product or service. Will they see results immediately? Or will they need to wait a while? What are the next steps in the process?
