With sexual harassment scandals in the headlines on a seemingly daily basis, companies are scrambling to put together policies and training to help prevent it in their workplaces.
But as any experienced HR professional knows, simply having a policy is not enough - you also need to make sure your employees actually understand what constitutes unacceptable behavior in the workplace.
One way to do that is by creating personalized harassment training videos for your workplace.
Keep reading to learn how to make training videos with limited resources and no editing skills. 👀
Problem: Harassment training videos can be... cringe 😬
There's nothing quite like a sexual harassment training video to get the office morale down. 👎
You know the ones - they always start with awkward encounters between two colleagues, followed by a stern voiceover telling you that this is harassment and it's not tolerated in the workplace. 🚫
The message is clear: harassment is not funny, it's not cute, and it's definitely not something to be tolerated. But the delivery is often so cringeworthy that it's hard to take the message seriously.
Perhaps that's why so many training videos go viral - because they're so hilariously bad that they're impossible to forget.
Unfortunately, many companies still resort to showing these videos because they can't find anything better, or don't have the money or time to create their own.
It's a fair point, but there's also a better solution to the problem.
Solution: Customized employee training videos ✅
The solution to cringy training videos is to create customized employee training videos.
By creating tailored videos specifically for your company culture and values, you can ensure that employees are engaged and receptive to the material.
Here are 3 reasons why customized training videos are useful:
Reason #1: You are in charge of the content
When you make your own video, you're in charge of the content.
That means you can tailor the message to your specific company culture and values. You can also ensure that the language used in the video is inclusive and respectful. And if there are any legal requirements in your state or country, you can be sure that your video meets those standards.
Plus, if you have a diverse workforce, you'll want to make sure that your training video includes voices and stories from a range of backgrounds.
Reason #2: AI videos can be easily updated
If you've ever embedded a video on a website, you know that it can be a bit of a hassle to keep the video updated. You have to upload the new video file to your server, update the HTML code, and then hope that everything works properly.
However, if you're generating an AI video with a platform like Synthesia STUDIO, things are much easier. All you need to do is update the AI video on the platform, and the new video will be updated automatically.
This means that you can easily keep your AI videos up-to-date, without having to worry about manual updates.
Reason #3: Branded training fosters a sense of belonging
Branded training fosters a sense of belonging and investment in the company.
Employees who see that their company has put time and effort into creating a training program that is specific to their needs are more likely to take the material seriously and internalize the message.
In addition, customized videos can be tailored to address the unique culture and values of an organization. By contrast, off-the-shelf videos may use offensive or outdated language or include content that is not relevant to the company's work environment.
Finally, making customized videos shows that the company is committed to taking action against harassment, sending a strong message of support to employees.
How to make anti-harassment training videos using AI
All this talk of the benefits of video might not be news to you, but the one downside of videos is that they take a while to make and are usually costly. 💸
And that might be the case with traditional video production, the one that involves studios, actors, microphones, cameras, and professional video editors.
👉🏻 But in 2022, video production has been democratized by online video makers.
We'll be using an AI training video maker called Synthesia STUDIO to showcase how video production can be easy and scalable.
Step 1: Condense your written resources into a video script
First, you'll need to take your existing training course outline that covers the relevant laws and policy procedures and turn it into a video script.
Apart from covering all the legal course requirements in your script, think about ways to grab your employees' attention and keep them engaged throughout the video.
Remember, the goal is to educate them about the importance of preventing harassment in the workplace, so make sure your script covers all the key points.
We have a full blog post dedicated to transforming a text into a video script, and then to a video if you need more information.
Step 2: Choose a video template
Why spend hours designing your own video when you can get a professional-looking one in just minutes with Synthesia's easy-to-use templates?
There are loads of different ones to choose from, so take your time and pick one that suits the tone and style of your video. If you're not sure, you can always try out a few different ones before making your final decision.
Synthesia has a whole section dedicated to training video templates on the website.
Step 3: Create an AI voiceover
Now it's time to take your video script and paste it into the video slide by slide.
Synthesia will use that text to generate an AI voiceover, in more than 60 languages.
The voiceovers are generated using text-to-speech technology, which means they sound natural and are highly intelligible.
So if you have a multi-national organization or international employees, you can create localized videos for them in minutes.
Step 4: Visualize voiceover
You can, of course, finish the video creation process here, but we recommend spending a few more minutes on making it more personalized.
By adding your organization's logo or other visuals that are specific to your company, you can help your employees feel like they are part of something larger. Additionally, by using the same visuals in different videos, you can help create a cohesive brand identity that will be familiar to your employees.
In addition to creating a more engaging training experience, custom visuals can also help to reduce production costs. By reusing existing assets, you can create a professional-looking video without breaking the bank.
So consider adding:
- text on screen
- icons, logos, animations
Step 5: Generate video
All that's left to do is generate the video and incorporate it with the rest of your employee training program.
Want to learn how to make better training videos? Check out these 7 research-backed tips. 👇
There's no excuse for cringe harassment training videos
The jury may still be out on training videos, but making your own customized training videos is a great way to go.
And if you want to make them with Synthesia, it’s easy!
Try our free training video demo and see for yourself how simple it is to create engaging and informative tutorials that will help keep your team safe and informed.
Hungry for more knowledge? Check out our comprehensive guide to training videos 👇