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Blog
Sales Enablement

Sales Enablement

Insights on sales enablement, training, coaching, and roleplay. Learn how sales teams use video to improve onboarding, practice real-world scenarios, and close more deals.

AI in Sales Enablement

Sales enablement is often reduced to a series of events: onboarding, product trainings, kickoffs. AI turns it into a capability that actually changes behavior. This guide covers 5 ways to apply AI across diagnostics, operations, and coaching, plus how to prioritize tools without adding to your tech stack.

Amy Vidor
July 14, 2026

Sales Enablement Strategy and Roadmap: A 5-Phase Framework

89% of sales teams have a documented process. Only 36% of reps consistently follow it. More content won't close that gap. Neither will a better platform. What closes it is a strategy that connects the right insights to the right infrastructure to the right reinforcement, and a roadmap that makes the work real. This post covers what sales enablement actually is, why a strategy alone isn't enough, and how to build your roadmap using a 5-phase framework.

Amy Vidor
July 3, 2026

10 Coaching Roleplay Scenarios (+ How to Facilitate Them)

Roleplay builds skill fastest when the practice feels real and the debrief is consistent. This guide gives L&D teams a facilitation approach, ready-to-run workplace scenarios, and debrief prompts that help managers practice feedback, accountability, and performance conversations, then retry with clearer standards.

Amy Vidor
June 25, 2026
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