The Synthesia Blog

Discover the 20 best AI marketing tools and strategies of 2025 to streamline campaigns, boost creativity, and drive results.

Discover how AI process automation is transforming operations management. Learn how AI enhances efficiency and optimizes processes.

Discover how AI is transforming education in 2025: top tools, practical use cases, challenges, and tips for smarter teaching and learning.

Discover 9 impactful uses of AI in customer service, from video training, to automation, to sentiment analysis and predictive analytics.

Discover 25 operational excellence examples for peak business performance, including continuous improvement and lean manufacturing.

Let’s explore how we can contribute to a more transparent and ethical AI world, what ethical challenges to expect, and how to overcome them.

Learn how Sky Italia launched 100+ new learning paths by leveraging AI video.

Learn how Spirit uses videos to communicate employee benefits effectively.

Learn how Heineken uses video to train 70,000 employees worldwide.

Learn how Zoom uses AI video to train over 1,000 salespeople.

Learn how DuPont's Operational Excellence team save up to $10,000 per training video

Learn how Justdiggit trains 25,000 farmers to regreen Africa

L&D often owns tools for content creation and delivery, while relying on other systems across the organization, like survey tools, intranets, and shared workspaces. Employees have always had different places they could go to learn. Now, AI has made it easier to access that learning in the flow of work. With this shift in mind, it’s worth revisiting your tech stack strategy so you can assess what adds value and what doesn’t.

Video training helps people build knowledge and skills through explanation, demonstration, and guided review. In this guide, we look at how it works, when to use it, and what makes video-based training effective in practice.

Explore 16 free training video templates for onboarding, compliance, cybersecurity, and more. Create clear, engaging corporate training videos in minutes.

A scalable onboarding process needs more than a checklist. This guide gives you a 90-day onboarding operating model with clear ownership across HR, IT, and managers, plus stage checkpoints that keep every cohort consistent. You’ll also learn how to add a video-first delivery layer that reduces message drift across teams, regions, and time zones, with links to the detailed checklist and execution resources.

AI has made production faster and localization easier. That gives instructional designers back capacity. IDs have always owned quality and impact, but time has usually forced a tradeoff. When delivery pressure is high, measurement and iteration slip. AI creates a chance to change that, by shifting effort from first drafts to evidence in the flow of work. IDs can use that capacity to scale impact: set quality standards, build a review process that holds up at volume, and improve learning based on signals from real work.

Role play builds skill fastest when the practice feels real and the debrief is consistent. This guide gives L&D teams a facilitation approach, ready-to-run workplace scenarios, and debrief prompts that help managers practice feedback, accountability, and performance conversations, then retry with clearer standards.

How Synthesia built an AI-powered vulnerability management program to scale InfoSec: automating triage, validation, and fixes across SAST and SCA to reduce backlog and ship faster.

We're sharing the results from Synthesia's first public red team test organized by NIST and Humane Intelligence, as part of our efforts to prevent the creation of non-consensual deepfakes and harmful content.

Today, we're excited to announce that Synthesia is the world's first AI video company to achieve ISO/IEC 42001 certification, as verified through a comprehensive external audit that was just completed this month by security experts from A-LIGN.

At Synthesia, security isn’t a box we tick, it’s one of the core pillars of our enterprise platform. That’s why I’m proud to announce that we’re now ISO/IEC 27001:2022 certified, the internationally recognized standard for information security management.

Today, we want to share how this principle is reflected in practice by describing the journey to solve a perplexing email issue reported by one of our customers, the root cause of which was both challenging and enlightening.

Synthesia, the world’s #1 AI video creation platform is introducing a brand new feature called AI Video Assistant to help make the video creation process easier.

Today, the University College London’s (UCL) Faculty of Education and Society is releasing a research report that investigates the effectiveness of AI-generated synthetic videos for adult learning.

Through this collaboration, Allied For Startups and Synthesia will work together to promote policies that support AI uptake, public procurement, skills and reducing regulatory fragmentation.

How Synthesia built a flexible, scalable billing system to grow from $40M to $140M ARR—covering isolation, usage metering, MongoDB design patterns, and a complex migration.

With Lay’s, UNIT9 and 180Amsterdam we created a personalised video experience for the global campaign featuring Lionel Messi.

Synthesia, the AI video platform transforming how organizations create and share knowledge, today announced it has raised a $200 million Series E funding round at a $4 billion valuation. The round is led by existing investor Google Ventures (GV), with participation from Evantic, the venture fund founded by former Sequoia partner Matt Miller, and Hedosophia. Existing investors NVentures (NVIDIA’s venture capital arm), Accel, Kleiner Perkins, New Enterprise Associates (NEA), PSP Growth, Air Street Capital, and MMC Ventures also participated, reaffirming their commitment to Synthesia’s long-term vision.

Discover the best AI video generators of 2026. Tested across business, storytelling, social media, editing, repurposing, and budget use.

In this blog post, we're outlining the 12 most important tips to help you create accessible video content.

Step-by-step guide to making Synthesia videos. Learn how to plan, script, design, and share professional AI videos with ease.

Here are some video statistics you can’t ignore in 2025 – see the trends in video consumption, demographics breakdown, and our predictions for the future.

Discover the top 9 B2B explainer videos and expert tips for creating your own. Engage decision-makers effectively with impactful video content.

Text-based newsletters are cool... But a bit "old school." Learn how to create engaging video newsletters in 10 minutes.